Peter Semone_t

Mr Peter Semone

Peter Semone is a leading strategist, educator, entrepreneur and author specializing in tourism development in Southeast Asia. He is currently Chief of Party of USAID’s Tourism For All Project in Timor-Leste and is founder and president of the strategic advisory Destination Human Capital Limited. Peter has also served as Chief Technical Adviser and Team Leader for development projects in Lao PDR and Vietnam and is frequently called upon as a short-term expert to the Asian Development Bank, the UN World Tourism Organization and The Asia Foundation. Peter founded the internationally acclaimed Lao National Institute of Tourism and Hospitality (LANITH) vocational school. He is also Chairman of the PATA Foundation and over the past 20 years has served in a variety of leadership capacities on Pacific Asia Travel Association committees and task forces. Following university studies in US East Coast Ivy League colleges, Peter founded a destination management company that provided shore logistics services to cruise ships at ports-of-call throughout Indonesia and participated as an entrepreneur in several start-ups. He is widely published in peer-reviewed journals on topics related to tourism development and destination human capital. In his free time, Peter enjoys lecturing at colleges and universities and spending time with his family in Bali and California.

Vice Chairman


Mr Stewart Moore

Stewart Moore is one of the Asia Pacific’s most experienced planning and management consultants.  He has over 25 years of experience in a wide range of disciplines from business and strategic planning, policy development, tourism destination management and marketing, sustainability, risk management and corporate and social responsibility.  He is the founder and CEO of EC3 Global , Chairman of the National Centre for Studies in Travel and Tourism and Executive Director for the APEC International Centre for Sustainable Tourism.  Stewart is an active board director on a wide range of both public and private tourism, research and development boards.  In 2013 Stewart was named in the Global list of the top 100 sustainability professionals (ABC Carbon Singapore).  He has co- authored a wide range of books and publications in the areas of destination management, risk and crisis management, strategic and regional planning and product development.



 Dr Chris Bottrill

Dr. Chris Bottrill is the Dean of the Faculty of Global and Community Studies at Capilano University, North Vancouver BC.  He holds a PhD from Victoria University, New Zealand in tourism networks and destination development and has taught a wide array of tourism topics at universities in New Zealand, USA, Austria, and Canada. He has over 20 years of experience in over 50 tourism management and development projects around the globe.  Currently, Chris directs the Vietnam Community Tourism project which is now in its fifth year of operation.  He has also directed a four-year community tourism project in Paraguay and he has worked with the International Centre of Sustainable Cities on sustainable tourism and multiple stakeholder engagement activities in Dar es Salaam, Tanzania.  Chris is the current Chair of the PATA Education Committee, Vice Chair of Sustainability and Social Responsibility Committee, and he is a member of PATA’s Industry Council.

Mrs Gloria Henderson

Mrs Henderson has been a travel consultant for 32 years and attended her very first PATA Annual Conference in 1975. She has been PATA Hawaii Chapter Chair since 2004. In 1992 Mrs. Henderson set up a partial scholarship grant in memory of her late husband Jerome A Keller, and offer to individuals from PATA-member organisation to attend the Executive Development Institute for Tourism programme at the University of Hawaii. She becomes PATA Life Member in 2010.

Mr Al Merschen

During his time as an educator at several universities, Merschen started consulting projects for a variety of industries. This is when he discovered it was travel that captivated his real interest.  Merschen created Myriad, specializing exclusively in the international travel industry with private clients and governments on five continents. For over 30 years, Merschen developed strategic solutions to client challenges, creating industry partnerships, research projects and global solutions. Today, Myriad represents more tourist offices than any company in North America. In 2016 Myriad became part of MMGY Global portfolio of companies. As a partner at MMGY, his focus is on the development of International Insights. Always the educator, he has conducted marketing presentations throughout the world.

Mr Basant Mishra

Basant Raj Mishra, the executive chairman of the Temple Tiger Group of Companies, is a well-known name in the travel trade community.  Former chairman of the PATA Nepal Chapter and Founder Board of  Nepal Association Tourism Board (NTB).  Mr. Mishra is an energetic and visionary entrepreneur.  A widely traveled entrepreneur, he also has been carrying out responsibilities as the Honorary Consul of Republic of Chile to Nepal.  Mr. Mishra is a well known person in the field of tourism and conservation, having a lot of experiences in the cultural, adventure and wildlife tourism.  He received many national and international awards.

 Ms Ben Montgomery

Ben is a corporate ambassador for Centara Hotels & Resorts, the sustainable growing Thai-owned hotel chain. She is responsible for strengthening relations between Centara and the owners of Centara-managed hotels currently located in 11 countries in Asia and Indian Ocean.

Ben represents Centara in various Industry Councils and Associations. She currently is a Vice Chairperson of PATA Thailand Chapter, a Hospitality Committee Member & Board Member of PATA, Trustee of PATA Foundation and a Chairperson of International Relations Committee for Thai Hotels Association (THA).

She was an elected member of Executive Board of Pacific Asia Travel Association (PATA) in 2016-2018, a member of Academic Committee of Tourism Council of Thailand (TCT). She was a Chairperson for PATA Thailand Chapter in 2014-2015 She is a frequent speaker at tourism industry events including PATA’S and a guest lecturer at Universities in Thailand, Philippines and China.

Currently, Ben is also representing TCT & THA at Joint Public & Private Working Committee to develop workforce from Thailand Vocational Education for Hotel and Tourism Industry.

Ben has been assisting Thailand Research Fund under Project Coordinator Tourism and Hospitality Management Program since 2014. As one of their tourism expert panel, she helps evaluate the Tourism & Hospitality Research Proposals.

Before joining Centara, Ben worked for the Pacific Asia Travel Association (PATA) at its head office in Bangkok as PATA Regional Director – Greater Mekong/Director of PATA Chapter Development.

Ben started her career in the hospitality industry at the Royal Orchid Sheraton Hotel & Tower in Bangkok. She had also worked at the Shangri-La Hotel and The Mandarin Oriental.Ben was born in Chiangrai, Thailand.

She went to Chiangmai University for her bachelor degree in Mass Communications in 1996. In 2003, she earned her Mini-MBA from Chulalongkorn University. Ben married to an American husband, Scott Montgomery. They have 2 amazing daughters, Sophia (15) and Grace (11). The couple raises their children to be citizens of the world.

 Mr Scott Supernaw

Mr Supernaw has extensive experience in global marketing and business development from well-established brands in the travel industry. The companies he has worked with include Trans World Airlines, Getaway Tour brand; General Mills Inc., Olson-Travelworld Ltd., and Tauck World Discovery where he led their expansion into the international tour market. He is a founding member and past 2-term Chairman of the United States Tour Operators Association. Mr Supernaw is also a past member of the Executive Committee of the Pacific Asia Travel Association and their Board of Directors.